Use HTML for Links
Don’t Forget Title and Description SEO Meta Tags
Complement Infinite Scrolling With Pagination
By itself, infinite scrolling is horrible for SEO. Search engines don’t scroll when rendering pages. Therefore, they’ll only see the content that doesn’t require visitors to scroll down. Any content that’s hidden with infinite scrolling won’t affect the page’s search rankings.
You can use pagination in conjunction with infinite scrolling for improved SEO. Pagination is a navigation process that involves separating a single long-form page into multiple short-form pages. Infinite scrolling pages are long-form. You can include pagination links to other, short-form pages that feature the hidden content on these pages.
Optimize With Minification
Some Final Thoughts
Can iFrames Harm Your WordPress Website’s SEO?
How to Use Keyword Mapping to Improve SEO
Website Hosting and SEO: What’s the Connection (and Why It’s Important)
Pro Tips for Getting the Most Out of Yoast
How to Create Custom Meta Tags for a WordPress Website
Jessica serves as the Director of Operations for Pressable and is dedicated to creating the best managed WordPress hosting experience possible. She's been using WordPress since 2008 and has been serving in WordPress-focused roles since 2010. When she's not working, you can find her spending time with her family, serving in her community, watching hilarious dog videos online, or brewing a pitcher of iced tea.