Making Money With WordPress: Do You Need to Be a Developer?

An abstract representation of making money with WordPress.

You’ve probably heard about this thing called WordPress and how people are using it to make money. They could be developing WordPress themes and plugins or creating amazing websites. You might ask, “can I start a WordPress business of my own?”

Let’s assume you have a little experience with WordPress. Maybe you’ve blogged on a WordPress site, or maybe you’ve helped a friend create a small online storefront. You don’t, however, know a lick of code (PHP looks like gobbledygook on your screen). You’re in luck.

There are myriad of ways to make a good living with WordPress. One of the best things about WordPress is that anyone can claim a place in its ecosystem. This is true even if you never learn to code. WordPress is truly the great equalizer of the world wide web. 

Sound too good to be true?

In today’s post, we’re diving into 5 ways you can make money with WordPress that require no coding. Some of our examples are best suited to those with previous experience. Others are good for those with very little, if any, experience. The bottom line is that there’s a WordPress opportunity for everyone!

Maintaining WordPress Sites

Start here if you’re new to WordPress and web design. With a WordPress maintenance business business, you charge a monthly fee for basic to advanced maintenance services. Some of the services you will provide are:

  • Automated updates to WordPress
  • Automated updates to themes and plugins
  • Automated backup and restore
  • Monitoring of things like security, uptime, and traffic
  • Detailed reports

You may provide additional service depending on your skill set and willingness. Even so, the basics will be much sought after by small business owners who use WordPress.

Starting this business is as easy as signing up for a service that helps you manage multiple websites, such as ManageWP. This company allows you to perform all of the above services and more on an automated basis. They provide their services in an à la carte fashion so you can choose which services you want to offer.

Even better, you can create multiple plans for your customers to choose from. ManageWP makes creating detailed monthly reports a breeze, complete with charts and graphs. You’ll be able to white-label your offering so that your customers never need to the behind-the-scenes working of these great services.

Providing SEO Services

Search Engine Optimization (SEO) is important for any business. Starting an SEO business does require a bit of expertise but you do not need to know how to code. This opens the door to many people who’d like to become successful SEO specialists.

What you do need to know is how search engines rank websites and how to get a site to rank high on Google, Yahoo, Bing and other search engines. This is done through a combination of design techniques and content planning.

With some experience, you can help business owners achieve their SEO goals and make money in the process.

Designing WordPress Sites

Despite what you might have heard, you technically do not need programming experience to design a great WordPress site. With the right theme and plugins, practically anyone can make a high-performance, high security, professional-looking site in a few hours.

What you will need is an eye for design and access to high-quality themes. One place to get great themes is the WordPress.org Repository. You’ll find tons of free themes on the Repository, there’s a good chance that at least one is right for your client(s).

You have other options available to you as well. Look at the most reputable theme clubs to see if they’d be right for you. The wildly popular Divi is a hit with many new designers. Another good option is WPMUDev, creators of UpFront.

Migrating WordPress Sites

Business owners often find themselves in need of a new web host. Maybe their current host is not meeting expectations or maybe they’ve outgrown their current plan. Whatever the reason, business owners will need their sites migrated from time to time, and this is a service that you can provide.

Opening a WordPress migration business requires some pretty strong computer skills. You’ll find yourself updating a file called wp-config.php with new database information for example.

This may sound intimidating but don’t fret. Instructions for doing everything you need are easy to find with a quick Google search. The bottom line is that you don’t need to be an expert programmer to start a WordPress migration business.

Consulting About WordPress

The great thing about consulting is that you get to specialize in your areas of expertise. You also have the option of consulting on more varied topics.

WordPress site owners need advice on everything from design to marketing, SEO, and security. A client might need help planning a site that will compete with the auto parts store down the block. Another client could need help with setting up themes or plugins or even choosing the right themes or plugins for their site.

There are countless ways that you can consult on WordPress topics. Start by figuring out what you know (or can learn) offer your services to businesses in your area.


We’ve covered a few ways that you can make money with WordPress, even if you’re not a geek. The average cost to start a WordPress business is low and, in most cases, you’ll only spend what it takes to market your services.

As WordPress grows, so should the demand for WordPress services. Now is a great time to get started with WordPress. Let us know if you have any questions, and Press on!

Jessica Frick

Jessica is a driving force behind the company’s mission to deliver the best managed WordPress hosting experience. Her dedication is rooted in her extensive experience with WordPress hosting, spanning over a decade. Since 2008, she has immersed herself in the WordPress ecosystem, holding various WordPress-centric roles since 2010. Her expertise extends beyond technical proficiency to encompass a deep understanding of the WordPress community and its needs. When she’s not working, she enjoys spending time with her family, serving her community, watching hilarious dog videos online, and drinking a lot of iced tea.

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