Attractive. Easy to get along with. Friendly. Some of the best traits in a date are also what to look for in the best WooCommerce themes.
Sadly, we can’t help you find a good date. But, we can make running your ecommerce website easier, so you’ll have more free time if and when you finally swipe right. One of the biggest decisions you’ll make while building or redesigning a WooCommerce store is picking a theme.
The WordPress and WooCommerce ecosystems are awesome because they offer so many choices for everything from themes to plugins. Unfortunately, you also have to spend a lot of time weeding through options until you find the perfect solution for your site.
Use this post to help narrow your search. We cover what to look for and offer our picks for the best WooCommerce themes.
Keys to Finding the Best WooCommerce Theme
Before you start searching for the best theme, you need to know what you’re looking for and how you’ll test out each theme.
Things to consider when picking a WooCommerce theme include:
- Features and Integrations. What features will you need? How can you test those features? Is there a demo site to show you how the theme and features work? What integrations do you need?
- Support. What types of support does the theme developer offer?
- Brand Style. What visual or design elements are essential to your brand’s identity? How will a theme incorporate them?
- Compatibility. What plugins do you need? What other technologies do you need the plugin to work with?
- Budget. How much do you have to spend on a theme?
While picking a great theme is important, there’s more to building an online store. If you’re new to ecommerce or using WooCommerce, download our free e-book “5 Pro Tips for Building a Killer WooCommerce Store” for more tips.
Common Traits of Top WooCommerce Themes
So what separates a humdrum theme from a great one? Here’s what the best WooCommerce themes have in common.
Themes can have an outsized impact on your search engine optimization. Your theme controls the template files that will set up the HTML structure for your store and product pages. The best themes incorporate the latest SEO best practices.
Do you get annoyed when you pop into a grocery store that’s not your normal place to shop, and you can’t find anything? Online shoppers get a similar feeling with a website that’s difficult to navigate. The best WooCommerce themes include intuitive and easy-to-use navigation.
The majority of ecommerce transactions occur on a mobile device. If your theme isn’t mobile optimized, you’ll miss out on sales. The theme needs to look great and load fast on mobile devices. When previewing demo sites for different themes, load it on your phone. Don’t just test it out on your desktop.
Keeping your theme updated is a part of routine WordPress maintenance, like updating your plugins and core software. Check the recent releases of the theme. Is the developer keeping up with the latest WordPress changes?
The best themes allow you to customize your store to match your brand. Look for a theme that strikes a balance between offering easy customizations but not overloading the site with extra options you won’t use.
Be sure to check the reviews for any theme you’re considering. A quality theme will have positive reviews. Look for a developer that customers trust. Also, consider the support they offer, just in case you need help.
Where to Find WooCommerce Themes
The challenge with selecting a WooCommerce theme isn’t finding one. It’s trying to look through all the themes to find the best ones. Start by looking at a trusted theme marketplace.
Our favorite places to find WooCommerce themes are:
WooCommerce Themes We Love
Don’t have time to look through all the options? Consider one of these themes. Each theme on this list offers nearly endless possibilities. Think of them more as theme starter packs. They include the basic building blocks and give you the power to customize them.
Some of Pressable’s favorite WooCommerce themes:
Storefront is a great free option for building a beautiful online store if you’re on a limited budget. The WooCommerce team built and maintains Storefront. So, you know your theme will stay up-to-date and compatible with all the latest WooCommerce and WordPress releases.
The Perfect Host for the Best WooCommerce Themes
The best WooCommerce themes need the best WordPress hosting. Pressable is by Automattic, the developers of WooCommerce and major contributors to WordPress. So it makes sense that Pressable is where WordPress and WooCommerce work best.
Pressable ecommerce features include:
- Better Performance. Pressable makes your site fast, so you can convert more visitors and rank better in search results.
- Scalability. We can handle traffic spikes from a viral product to Black Friday shopping.
- Expert Support. We offer 24/7 support from a team of WordPress experts.
- Top-Notch Security. We keep your site, transactions, and data secure and backed up.
Sign up for a Pressable account today if you’ve found the perfect WooCommerce theme and want to start building your online store.
Amanda serves as the Head of Sales and Enablement for Pressable. She's worked in the tech space for well over a decade and has spent the majority of that time building/training/leading teams. She loves travel and adventure and when she's not working, you can find her spending time with her family, lounging pool/beach-side, playing tennis, working out, and meeting people/making friends all along the way!