Blog Category

Search Engine Optimization

Browse through Pressable’s search engine optimization articles and blog posts to learn how you can best rank your WordPress content in search.

A person working on their local SEO on their laptop with the words "SEO, Ranking, Content, and Keywords" in text around them.
Search Engine Optimization

WordPress Local SEO: An Introduction to Local Search for SMBs

If you market a business that serves a specific geographic area, search optimization involves tasks beyond standard SEO best practices. WordPress local SEO is the process of optimizing a WordPress site and off-site elements like […]

A team working on a business' WordPress website information architecture.
Search Engine Optimization

A Guide to WordPress Information Architecture for Businesses

A WordPress site is a platform for sharing information. Business sites typically share information to support business objectives, but to do that effectively, it needs to be organized in a way that reflects how visitors […]

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Search Engine Optimization

7 Places to Include SEO Keywords on Your Website

Earning high search rankings for your website requires the use of search engine optimization, and in particular, SEO keywords. Also known as target keywords, these words and phrases are the words you want to rank […]

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Search Engine Optimization

The Extra ‘E’ in E-E-A-T

Google wants the people creating content to have experience in the area they’re writing about, and it updated the E-E-A-T formula to reflect this new standard. Google issued one of its most critical updates for […]

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Search Engine Optimization

SEO with WordPress: Why It Matters

It doesn’t matter how great your website is if customers can’t find it. That’s why SEO with WordPress is critical.  You wouldn’t open a restaurant or retail store without putting signs out front to let […]

Text reads "Keyword Mapping: How to Improve SEO" with large "SEO" in background.
Search Engine Optimization

How to Use Keyword Mapping to Improve WordPress SEO

It’s hard to believe, but in 2022 about 7.5 million blogs were published each day and more than 455 million active websites use WordPress. That’s a lot of websites and a lot of content! As […]

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Search Engine Optimization

Benefits of Using Schema for WordPress

If you’ve ever asked, “What am I looking at?” when wandering through an art museum, you know that sometimes it helps to have additional context. Humans aren’t the only ones who need a little extra […]

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Search Engine Optimization

Using Breadcrumb Schema to Optimize Your Website

Breadcrumbs aren’t always as helpful as you want them to be – just ask Hansel and Gretel about the birds. However, when it comes to your website, you’ll want to use breadcrumb schema to get […]

Common WordPress SEO Mistakes
Search Engine Optimization

20 Common WordPress SEO Mistakes to Avoid

The importance of search engine optimization (SEO) for any business, big or small, needs no introduction. And when it comes to SEO, WordPress is an excellent CMS choice out of the box. Not to mention […]

wordpress custom meta tags
Search Engine Optimization

How to Create Custom Meta Tags for a WordPress Website

Are you trying to create custom meta tags for a WordPress website? Custom meta tags are an essential part of an effective search engine optimization (SEO) strategy. Upon discovering them, search engines will use them […]

SEO graphic on mobile phone
Search Engine Optimization

10 WooCommerce SEO Tips to Boost Your Rankings

When you’re trying to drive more traffic to your WooCommerce store there are plenty of options available. From paid traffic and social media to email marketing and SEO, building an online presence is within reach. […]