When you’re planning out your business, it’s important to start with the right infrastructure. No infrastructure is more important than your website.
You have a ton of options for building your e-commerce website, such as WooCommerce, Shopify, and 3D Cart. A lot of people pit WooCommerce and Shopify against each other due to their similarities.
But how do they match up?
Comparing WooCommerce vs Shopify offers an essential starting point when you’re trying to get your store off the ground. Keep reading to learn more about WooCommerce and how it measures up.
1. WooCommerce Themes are Amazing, Responsive, and Easy to Use
Every small business owner relies on a quality website to build their brand.
Your theme is everything when it comes to building a shopping cart site. The website theme is the interface that all your shoppers interact with, so you need to make it easy to navigate.
WooCommerce has a wealth of themes that you can choose from, each providing one amazing option after the other. You can choose a website theme that is specific to your type of business. For instance, some themes are better for law firms, while others are best for an artist’s portfolio.
You will love the flexibility of these themes, which edge out the offerings that you’ll get from Shopify.
2. There is a Wealth of Plug-Ins You Can Take Advantage Of
Trying plug-ins will allow you to get more out of your site. WooCommerce happens to have some of the best plug-ins you’ll find anywhere.
Some of the plug-ins you’ll enjoy include OptinMonster, Constant Contact, LiveChat, and Elementor Pro. You’ll have better control over how people interact with your site and how you manage it.
3. The Price is Right When You Go with WooCommerce
You have to consider price whenever you’re setting up any kind of e-commerce site. There are plenty of WooCommerce hosting plans that you can choose between.
WooCommerce has a plethora of custom plug-ins, ranging anywhere from free of charge to a few thousand. It’s easier to watch your pennies when you have access to WooCommerce’s options.
4. WooCommerce is Easy to Get Your Store Up and Running
There’s a learning curve opening any site, but the last thing you want is for your experience launching your site to become cumbersome.
With WooCommerce, the learning curve is slight, since everything about setting these sites up is straightforward. Since it’s WordPress-based, you have access to countless tutorials, videos, and a community of people that can answer any question that you have.
The soon you get your site up and running, the sooner you can build your brand and start earning.
5. You Have Plenty of Control Over the Customization
When you work with WooCommerce, it’s easier than ever to have full control over your site. Whether you want to integrate it with social media, embed video, or start a blog, you’re always just a few clicks away.
Building a blog can bring you substantial income when you stick with it and work your strategy. Putting out amazing content on a regular basis can build you a strong following that you can monetize for years to come.
This level of customization helps you to also make your site search engine optimized, which will build you lots of traction with Google.
6. There are a Number of Payment Options
The customer is always right, so you need to accommodate them to fit their comfort zones. There are several payment options you can provide your customers so they can use any method they prefer.
You can use gateways that let people pay with Visa, Mastercard, and other debit and credit cards, PayPal, Apple Pay, Amazon Pay, and others. On your end, you can use services like Stripe and Authorize.net.
7. The Features are Abundant and Plentiful
You’ll want to choose WooCommerce because of the features that it brings. Some of the many upgrades you can enjoy include expansive blogging options, custom tags, intuitive ways to sort your products, and currency changes.
The features that you use will differ depending on the type of site that you run.
8. You Benefit From WordPress Functionality
WordPress is, without question, today’s standard-bearer when it comes to developing a blog or a website. WooCommerce truly triumphs over Shopify because it is built on the back of WordPress programming.
If you’ve learned WordPress, you’ll thrive when you build a WooCommerce website.
If you’re new to WordPress, the resources for this platform are infinite. You’ll have plenty of support behind you when using the WordPress platform and can hit the ground running with the skills you’ve picked up along the way.
Since WooCommerce integrates with WordPress, you’ll also enjoy some of the security features. These sites are some of the most secure on the web, which allows you to protect your data and prevent cyber attacks from affecting your business.
These security features, matched with the analytics tools, will keep you in the driver’s seat when building your shopping site.
WooCommerce vs Shopify: The Choice is Clear
When comparing WooCommerce vs Shopify, it’s clear that WooCommere is considered the cream of the crop for a reason. We can offer you some of the best tools and expertise for your website.
Jessica serves as the Director of Operations for Pressable and spends her days focused on creating the best managed WordPress hosting experience possible. She's been using WordPress since 2008 and has been serving in WordPress-focused roles since 2010. When she's not working, you can find her spending time with her family, serving in her community, watching hilarious dog videos online, or brewing a pitcher of iced tea.