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WordPress community members in the know might have heard the term WP Cloud floating around over the last few years, and it has gained strength in the last few months. The promising platform is catching the attention of WordPress developers, and many website owners are also starting to wonder what WP Cloud is and what WordPress cloud hosting has to offer.
WP Cloud is the Platform-as-a-Service (PaaS) version of the Automattic infrastructure. It handles the complexities of website hosting, such as network setup, data center positions, server connections, and security measures.
WP Cloud has been the structural force behind popular hosting platforms like WordPress.com and Pressable, providing excellent hosting services. While the service was officially launched in August of 2021, Pressable was the original hosting company to use WP Cloud and this great platform has been in place since the summer of 2019.
A quick heads up before we get started, it is important to note that WP Cloud is specifically made for hosting providers to level up their services. While website owners cannot buy WP Cloud itself, they can choose a hosting company, like Pressable, that offers it.
Traditionally, WordPress sites are hosted on a small portion of the resources of a single server. Bigger sites might have a whole server to themselves, but in both cases, the site relies on one machine’s hardware, and it has a hard resource limit. If the server suffers a hardware failure or is disconnected from the network, your site goes down. If there’s a traffic spike that consumes all the available resources, users experience reduced performance, and the site may be taken offline.
WP cloud hosting uses modern technology like cloud orchestration and isolated containers to overcome these limitations. The hosting platform is built on a pool of processor and storage resources that span multiple servers. Cloud WordPress hosting can adapt the resources available to each site in response to real-world conditions. That makes it much easier to route around hardware and network issues and to scale sites so that performance is not degraded.
The WP Cloud hosting platform was designed specifically for WordPress website hosting. It offers lightning-fast speed, flexible scalability, dedicated security, and efficient server management.
Let’s take a closer look at the features that set WP Cloud apart.
WP Cloud is an extremely reliable and scalable cloud hosting platform. Not only is it built to hold strong when faced with enormous traffic spikes, WP Cloud is also prepared to take care of your sites in the most unlikely of catastrophes. Its robust, geo-redundant automatic failover system works in real-time, strategically distributing resources across multiple locations to ensure consistent uptime and performance.
WP Cloud services are incredibly fast as well. Employing increased CPU frequency with scalable PHP workers, and using the newest server technology available, WP Cloud allows your websites to process more visitor and customer requests in less time.
Additionally, multiple layers of caching are available for each WP Cloud site. This includes page caching (Batcache leveraging Memcached), database query caching (WordPress Persistent Object Caching, leveraging Memcached), OPCache, and the global WP Cloud Edge Cache.
WP Cloud’s ultra-powerful Edge Cache first handles incoming traffic. If it has a cached version of the site, it returns one – if not, it routes the request to one of four origin data centers. The primary server promptly provides the information – should it fail for whatever reason, the secondary server picks up the task. Meanwhile, your service goes on, uninterrupted.
This setup ensures that WP Cloud’s infrastructure can support thousands of active users per site, handle massive bursts of site traffic, and cater to some of the largest ecommerce sites on the web.
WP Cloud prioritizes security by incorporating several features into its platform.
WP Cloud’s architecture protects each site by isolating websites on the server using Linux namespaces and control groups, often called cgroups. Linux namespaces restrict process access to allocated resources, while cgroups control and isolate resource usage for process groups. This strictly separates each website’s data from other sites and users in the pool, increasing security.
During DDoS attacks – as well as benign surprise traffic spikes – WP Cloud’s cgroups and custom scheduler minimize the impact on performance and resources for other websites in the same pool. This means your website will always have the resources it needs to keep running well, even if traffic suddenly surges.
All site traffic is encrypted with Transport Layer Security (TLS) as soon as it hits one of WP Cloud’s edge servers, which protects the data shared between the user and the website. This foundational layer of security is essential for keeping sensitive information confidential and maintaining the site’s integrity.
WP Cloud proudly manages every facet of its hosting in-house. As Joshua Goode, Pressable’s Senior Technical Lead, explains it:
“Since we’ve built our own cloud, rather than relying on public clouds like AWS & Google, we’re able to offer the platform at a very competitive price while delivering better performance.”
This has a major impact on the quality and speed of customer support.
Pressable has its own in-house support team, independent of WP Cloud. However, the teams work together as needed to triage issues and quickly provide support to the end user. This collaboration makes it possible for Pressable to offer 24/7 expert support for every website.
A strong community spirit drives WP Cloud’s service and infrastructure management. Created by and for WordPress community members and experts, WP Cloud is truly tailor-made for WordPress.
WP Cloud stands out from traditional hosting not just because of its technological capabilities, but also because of its team’s extensive knowledge and experience in WordPress. This expertise is the foundation of the platform’s architecture, making it truly unique.
WordPress sites are often hosted on platforms that are not specifically designed for the CMS. However, WP Cloud is different. When your website is hosted on WP Cloud, you know it was carefully crafted by the WordPress experts at Automattic.
WordPress, as an open-source and community-driven platform, makes for the perfect environment for crafting a hosting solution tailored to its users’ specific needs. Jesse Friedman, Head of WP Cloud at Automattic, highlights this in an episode of The WP Minute. He emphasizes the uniqueness of WP Cloud’s dedication:
“Unlike the other cloud providers who split their focus across dozens of verticals, powering everything from logistics for warehouses to virtual reality, from game services to websites written in all sorts of languages, WP Cloud is 100% focused on hosting WordPress.Since WP Cloud is layered under Pressable’s platform and UI, you can choose the hosting experience that is right for you while leveraging the speed and availability of the Cloud.”
WP Cloud goes beyond regular hosting by embodying shared knowledge and a passion for open source, offering an outstanding hosting experience for WordPress users.
Site owners interested in a switch to our WordPress cloud first need to know that, strictly speaking, they’re not its target audience. The platform is a B2B product that’s mainly focused on hosting providers, not individual website owners.
Although website owners cannot directly access WP Cloud, they can choose hosting providers that use the platform, such as Pressable. Cloud hosting providers act as the interface for website owners to use the WP Cloud infrastructure. Stated differently, WP Cloud is the engine that powers amazing website hosting.
With Pressable, businesses can offload the intricacies of website hosting management, meaning they can focus on what matters most to them. Having WordPress experts involved in the process from top to bottom makes for an efficient hosting experience all around.
Advantages of WP Cloud:
Disadvantages of WP Cloud:
If you’re thinking about hosting your website on WP Cloud, you’ll need to move it to a service like Pressable. Thankfully, it’s very easy for website owners to migrate to Pressable. You can either use an automated WordPress plugin or you can let the Pressable team manage the migration for you.
If you’d prefer to manually migrate using a more direct method, these steps can help you with the process:
Migrating your website to Pressable’s WP Cloud-based service is made easier by our managed WordPress hosting. With 24/7 support, Pressable offers a stress-free experience, allowing you to focus on other things.
Are you ready to improve your website hosting? Developed by Automattic, the WP Cloud PaaS is ready to change the game with its speedy and secure infrastructure. Managed and created by WordPress experts, WP cloud hosting guarantees dependability and outstanding performance.
Interested in learning more? Dive into the WP Cloud experience and start hosting with Pressable today!
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